Attraction Marketing Strategies for Mums and Dads wanting a Home Based Business

The Key to You Success

How by apply Attraction Marketing Principles that show you how to

build your Home Based Business virally with out chasing cold leads or harassing friends and family.

Why Attraction Marketing and What is It?

It is a switch from the old system where every single person was a prospect to be pursued. You used tactics like the 3 Foot Rule everywhere you went – grocery store, bank, coffee bar etc. No one was safe and you had no personal life. You learnt to get out of your comfort zone and entice people into your business from a cold start. Yes, sometimes it works, especially for those sales types who have no fear of rejection. Often prospects would join your opportunity to get rid of you and shortly afterwards they would quit.

Don’t misunderstand me I believe firmly in Network Marketing as it levels the playing field of opportunity for everyone and with the Attraction Marketing methods it opens up the door to many more prospects who are actively looking for a networking opportunity..

Think of it as positioning yourself in the right place in the correct manner as opposed to prospecting. Become the hunted instead of the hunter. No need for the snake oil technique any more,

Attraction Marketing has moved the goal posts and it now serves Everyone.


What are the Basic Principles of Attraction Marketing ?

Attraction Marketing is about building relationships, trust and giving value.

In order to attract people to you and your products or opportunity your need primarily to establish who are your TARGET market prospects and your potential business partners. Don’t assume what you think they want is what they want. Do the research. Go to Google and type in some key words for your target marketing and see where it leads you.
Once you have established what your target market needs are, then begin to supply VALUE to them. You have to GIVE before you start pitching your products.
“Give everyone more in use value than you take from him in cash value. Then you are adding to the life of the world by every business transaction” (Wallace Wattle – The Science of Getting Rich.
Many people laugh when they here the secret of success is giving. Then again, most people are nowhere near as successful as they would wish they were.


Relationships come first, with attraction marketing, business second. There is no hard sell. When a prospect finds you from your point of contact, which may be an article, blog, video etc. they are already interested in what you have to offer. It is at this point that you begin to establish what has attracted them to you in the first place. Now is the time to be interested in them and find out more about who they are. The old F.O.R.M still has its uses- Family, Occupation, Relationship, and Money. What do they want? What issues are they trying to address? How can you help them solve their issues? What have you got to offer them?You are now building trust and a relationship and this is a far more rewarding way to do business.

As the business relationship develops you are also branding YOU and your personality and they are beginning to trust you. This is continuing to build customer rapport. Remember your potential customers are not interested in YOU personally at this stage. Your point of contact has already wetted their appetite sufficiently to look further into what you have to offer them. Think about this. If you have identical products to another marketer, what has attracted your prospects to you? They need to know, like and trust you and at the same time they are looking for what it is you have to offer. If you are involved with health products you may have written an article on arthritis and your potential client may be looking to address this health issue. You are not flogging your company’s products at this point. Maybe you have produced a video or blog about basic steps to build an MLM opportunity and avoid the pitfalls. Your prospective distributor may be looking for a networking opportunity and eventually may be interested in joining your opportunity. Once you have built that relationship you are more likely to retain your clients or team members.

Enjoy the process without chasing your prospects. Treat them as you would like to be treated. Patience is also a watch word here. It is a process to be followed. This will engender TRUST from your prospects.

So now we know the basic principles of establishing your TARGET market, giving VALUE, building RELATIONSHIPS and TRUST, now you need to acquire the skills and methods to develop your business? All this is very low cost and in many instances no cost except your time and effort. These methods can be applied to online and offline businesses.

To develop and build relationships you become a member of the various Social Networking sites like Facebook, My Space, Twitter and others. This is where you develop rapport with fans and friends across the globe. There is a code of ethics and this is not the place to pitch your products. Gradually people begin to know, recognise and trust you. You behave socially as you would in the normal world and show interest in your friends on the social networks.

You will need help to grow your business with some Internet Network Marketing Training This will teach you all the various methods of attracting prospects to you. Some will appeal more than others. With web 2.0 it is not necessary to be a TECHIE. As long as you can switch on your computer and have a basic knowledge of programmes like Word and how to send e.mail, you can be taught the rest through click by click visual tutorials which you can replay until you understand.
I can assure you this works because this is the process that I too have followed. When I first stumbled across Attraction Marketing I was looking for a solution to my MLM sponsoring difficulties, finding or buying leads and the attrition rates. The whole concept was completely new to me but I was totally bold over by this concept which made so much sense. I poked around for months and gained insight into Attraction Marketing but until I began with in a methodical way I was not attracting prospects because I did not understand the system of how it all fitted together like a jigsaw puzzle.. Suddenly the light went on for me and it all came together like a spider’s web.

The Attraction Marketing Methods offer you the opportunity of monetization through the use generic information and not your primary network marketing opportunity. You are able to offer other people’s products fro free or low cost to help you prospects. This results in commissions whilst you are building you business.

There are several points that you need to get in place to build your viral pipeline and have prospects chasing you.

1.First you establish your Point of Contact.

This leads your potential client to you and your offers and information. It may be an advertisement, an article , video or website. All these methods can be used at no cost to you. Internet Network Marketing Training is available to teach you all these methods. If the thought of building your own website terrifies you believe me this is not at all difficult with web 2.0 technology. You do not need to know programming language.

2. Set up a Capture or Splash page.

This is designed to capture you customer’s information. Once they have completed their details- name, e.mail address, they have given you permission to contact them with your offers like newsletters or free reports. This is important: They have given you PERMISSION. You are not chasing them.

3. Set up an Auto-responder.

The auto responder is where your list of interested clients are registered.. The auto-responder automatically sends the e.mail, newsletters, and offer to the people who have opted in on your capture page. They have given your PERMISSION to contact them.

Now you are beginning to leverage you time. The auto-responder does the work for you whilst you are sleeping. Just think of people around the world in different time zones who are waking up when you are going to bed but your business works 24 hours a day. This is such an empowering way to build a business.

You can also create additional income streams to offset your cost whilst developing your business through Affiliate Marketing strategies You capitalize on the trend of entrepreneurs who are looking to build their businesses. You can offer information products, tools and software and when they are sold you gain commissions for marketing other people’s products. There are hundreds if not thousands of affiliate opportunities on the net, something to suit everyone and align with your target market.

With the power of the Internet and the globalization of the world’s countries there has never been a better time when it has been easier and low cost to set up and promote a business, online or offline. As our economies are changing and with the present economic downturn this is an incredible time to engage in developing your second or third income stream.


With Attraction Marketing revolutionising the Network Marketing Industry and returning it to its true professional status this is the moment of opportunity many people are looking for.
The MLM industry will take on a new modern look that is more acceptable to many people. This Relationship style of building a business by giving value will invite many more prospects into your funnel.

Once again we can enjoy our lives, our families and through social contact and networking build businesses with a firm basis.

We are at the tip of the iceberg with technology and it just continues to get better and easier every single day. With more and more people looking to work from home Attraction Marketing has everything to offer.

Whatever your target or interest is you can use Attraction Marketing Strategies to build your business from home, online and offline, and never chase another prospect again. Enjoy and have fun as your prospects are attracted into your marketing funnel.

Judith Atkinson
Your Partner in Success.

judith.attractionmarketing@google.com

http://www.attractionmarketingandmindset.com

Skype: judith070942

The Work from Home Blog -Mums and Dads

How to get started with your networking business without a lot of risk or financial investment, working from home whilst keeping your day job.

The Work from Home Business Model is now evolving as a professional entity in its own right. Women have worked from home for a considerable number or years often for a pittance. I remember well watching my mother sew men’s ties for hours on end. They used to call these women home workers or outworkers, slaves, would have been a better word. Now the home based industry has come of age and with the aid of the Internet and Web.2.0 it is possible to build a fully fledged lucrative business both on and off line whilst keeping the day job.

By reading this article you will be able to make and intelligent decision to explore further the pros and cons of working from home and developing you own business.

Let’s first examine some of your reasons for wanting to work from home. If you are a family with children you probably want to spend more value time with them rather that wait another 15 years and live with the regrets that they have now grown up and gone away. This quality time is irreplaceable. Often it is more difficult for Dad who arrives home tired and the children are in bed or ready for bed.

Maybe your are both having to work to cover all your expenses and yet by the time you have paid for child care it is hardly financially viable; plus you have to leave home early and return late with your children. The weekends just become catch up time, shopping, cooking, and cleaning. No time to enjoy your children or each other. No fun, no relaxation. Maybe just a collapse in front of the T.V. with exhaustion ready to start again on Monday morning and repeat the whole thing again.

Are you worried about the world economy and recession? Is your money safe in these large institutions and banks that are crumbling on a daily basis? What would happen if redundancy hit one or both of you? How do you maintain your status, your lifestyle with a reduced income. I have a daughter and son in law in Hong Kong in the banking world and their bank has cut salaries by 25% and now hundreds of jobs are going. Children are already being removed from the schools as fees cannot be met.

What about pensions? Too young to worry! We know that the governments are not going to be able to continue funding people as they did in the past. People are also living much longer and more active lives now into their 70’s and even 80’s. Will your pension fund support your life style and maybe health issues that develop with the onset of old age.. Baby Boomers and retirees now live very active lifestyles and many enjoy the joys of travel but these activities need funding.

You may be a single parent who has time in the evenings once the children are in bed to develop alternative income strategies without paying people to come and sit in your home whilst you go and earn extra meagre dimes.

Would another income stream help you to fulfil your dreams: your ideal home, children’s education, a special holiday? Maybe even just a l meal out in a restaurant occasionally or buy flowers or gifts for you family. How would you like the relief from stress of knowing that you have the funds to pay your bills on time.

Now is a good time to consider developing a second or even third income stream for your future lifestyle whilst you have the energy levels and stamina to build over a period of a year. It has never been easier on the Internet than now with Web.20 enabling non-technical people to intereact and communicate with people who span the globe. It’s not necessary to be a great intellect or academic. If you have not yet read it then I suggest Napoleon Hill’s book “ Think and Grow Rich” You get to decide and achieve your goals, dreams and ambitions.

Without doubt the Internet and Network Marketing together provide more advantages than the Old School MLM tactics and training methods.

Look at some of the disadvantages of the old styel of network marketing.

• 3 Foot Rule. You approach anyone who comes within 3 feet of you to show them your opportunity,

• Make a list of 100 people and then go harass them until they succumb and join your greatest opportunity, only to depart from it at the earliest juncture resulting in few friends or no friends. Watch people run away faster than you can catch them.
• Bore you Family to death with your newest, greatest and latest opportunity.

• Spend your evenings and weekend going to endless Rah rah meetings.

• Don’t even think about voicing you own opinion about anything. Just do what you are told and expected to do without questions.

• High joining fees and monthly auto-ships.

Essential reading on this topic is Ann Sieg's book The Renegade Network Marketer

Now take a look at the how the Internet and Network Marketing have finally come together and developed Attraction Marketing techniques.which build you a solid online and offline business where prospect s are coming to you. No more coldcalling.

No more chasing prospects. You are taught the methods of attracting floods of

Prospects to you and your offers.

• Have prospects joining your list and chasing you. You own the list which is like a piece of real estate. They have voluntarily opted themselves into your funnel.

• Develop your business by sharing and giving first. What you give away you get to keep.

• You develop trust and credibility by helping or solving a problem for your prospects
• .

• You get to keep you friends and family instead of alienating everyone

• No more buying leads and ending up with credit card debt.

• Low cost overheads

• Much more fun being an entrepreneur of your own business and building your own team.

• Maybe you have a hobby or a passion that would present a great business opportunity. I have a friend who is a very good motor mechanic but he has realised he can only produce in a day what his two hands can manage. His passion is building motors bikes and he has intense knowledge about them and their racing history. He is now going to set up his website using his passion and hobby to build himself a niche market business. What’s your hobby or passion?

Here are some guidelines for you to consider before you embark on your new home

based business

1. Approach and treat it as you would any other business and set up a system and a routine for you new business. This will help you and your family.

2. Don’t procrastinate just because you are at home and there is something on the TV. Get focussed. You don’t have to get it right first time but you do have to take ACTION and get it going.

3. Establish your working hours and family hours. A routine is essential in the early stages.

.

4. Show commitment to your business. Put in the time to learn the systems.

5. Remember – you are BUILDING a business over a period of time. Work your business. Do nothing and nothing will happen.

6. Be patient. It can take up to a year if you only have a few hours per week.

7. Turn failures into your successes. Einstein did. Every failure is a success turned inside out. Learn from these

8. Enjoy and have fun and keep in site your reasons for doing this.

Last but not least find a mentor with whom you have built trust.

You need a guide who will steer you through the training and system of

attraction marketing. Some of the very experienced guides are expensive but

there are excellent trainers whose charges are extremely reasonable and who

have been trained using the same systems.

I came to Attraction and Social Marketing as a Newbie too. I was searching for

Search for something that would help me solve the low recruiting and retention

in my traditional MLM business. The discovery of Attraction and Social

Networking has completely changed the way I now operate my online and

offline businesses. As an ex- professional teacher I have enjoyed the learning

experience and it has given me the opportunity to share my new knowledge

with my team members and prospects and have more fun than

ever. Every day I now make new friends on and off the internet instead of losing

them .

So there is nothing at all stopping you, only your own decision. There have

Never been so many opportunities and they are available for everyone. Learn

how to leverage your time and your income

streams by helping and sharing with your team and customers.

There is no huge financial out lay to consider. It really is Building on a Budget .

In a relatively short period of time you can replace or even beat your current

income levels and be working fewer hours through leverage.

Your will require Patience, Perseverance and Positivity.

I hope you have enjoyed this introduction and in following weeks I will be

talking more about the various aspects of our training systems.

In the meantime have a poke around and maybe I will see you on Facebook.

Can I help you?

Judith Atkinson

Your Partner in Success

To receive my regular updates complete the box now.

I can be found at:

http://attractionmarketingandmindset.com

http://tinyurl.com/5ra8ed

Work FromHome Living a Life Or a Lie?

Looking for more success for your Home Based Business? What's holding you back? Looking for the key, the missing link? Here it is: Everyone is self made. I repeat" Everyone is self made.

This may sound a very harsh statement but it is a true. Just because your credit card is maxed out it is not the fault of Visa or Mastercard? All the money you may have spent on expensive leads is not the company's fault. You made the choices. It's the same for people who eat all the cookies and donuts and then become obese . They made the choice!

To learn about success begin to study successful people and learn what they do every single day to make their business successful and then follow their every move. Get into their thought processes. What are their daily routines? Examine their fitness regime. How much time do they spend on self development. What do they do to empower themselves? Who are their mentors?

In order to achieve success we have to differentiate between those who only dream and those with dreams that DREAM AND DO and go that extra mile

Let me explain.

Think about the power of steam. In order for steam to be produced, water must boil at 212U to convert to steam.

198Ú is NO GOOD

210Ú is NO GOOD

Some people think they have fuelled their train at 160Ú - 200Ú and then wonder why they are not steaming ahead with their life and business.

They refuse to do what it takes.

Bury the words - I CAN'T.

A TRUE LIFE IS A LIFE OF POWER AT 212U

The clock is ticking. Don't let your mind work against your business.

You can paint your own life at 212U

How to Get a buzz in you business.

First reach 212U and then follow the three entrepreneurial skills given by of Richard Branson in an interview with "Success Magazine."

1. Provide Untapped value to the customer

"The most critical thing with any new venture is we must deliver tremendous value to the consumer....."

The new methods of Attraction Marketing are about attracting your prospects to you and sharing what you have, low end offers, free consultations, reports, advice.

Gone are the days of chasing everyone in sight, ramming your offer down their throats. You probably found that they could run faster in the opposite direction than you. Ask yourself what do my customers need from me and how can I help them? Not what can I get from them?

2. Exploit a Passion

"It's the entrepreneurial passion and attitude that makes the difference in achieving lasting success."

This is the Fire in the Belly. If you do not have this then your business is only going to jog along. Passion is what drives entrepreneurs like Oprah Winfrey and Donald Trump. Without this passion you maybe need to change direction and ask your self what really lights you fire. What is your passion?

3. Trust Your Instincts

A business has to be involving, it has to be fun, and it has to exercise your creative instincts."

What makes you tick? We all have strengths and weaknesses. Harness your strengths and find mentors who can coach you and point you in the right direction to get the help you need.

Harness your passion, use your instincts and give great value to your prospects and they will become loyal customers .If you do this you will be able to live the life of your dreams and your business will be firing on all cylinders.

You decide what your picture looks like. It does not have to be a life of missed opportunities and regrets.

Learn the self talk that all successful people use before they harness their intent.

Learn to say "I am Success" and then be prepared to Go That Extra. Mile
So steam ahead and get to boiling point and watch your business convert to steam.